{"id":990,"date":"2025-12-31T12:00:54","date_gmt":"2025-12-31T03:00:54","guid":{"rendered":"https:\/\/www.infotop.jp\/html\/recommendation\/?p=990"},"modified":"2025-12-18T18:05:57","modified_gmt":"2025-12-18T09:05:57","slug":"google%e3%81%ab%e5%ab%8c%e3%82%8f%e3%82%8c%e3%81%aa%e3%81%84%e3%80%8cai%e3%83%a9%e3%82%a4%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0x%e4%bd%93%e9%a8%93%e8%ab%87%e3%80%8d%e3%81%aeseo%e6%88%a6%e7%95%a5","status":"publish","type":"post","link":"https:\/\/www.infotop.jp\/html\/recommendation\/archives\/990","title":{"rendered":"Google\u306b\u5acc\u308f\u308c\u306a\u3044\u300cAI\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u00d7\u4f53\u9a13\u8ac7\u300d\u306eSEO\u6226\u7565\uff01\u9806\u4f4d\u3092\u4e0a\u3052\u308b\u30ea\u30e9\u30a4\u30c8\u8853"},"content":{"rendered":"<p>\u300c\u4e00\u751f\u61f8\u547d\u66f8\u3044\u305f\u8a18\u4e8b\u304c\u3001AI\u3067\u91cf\u7523\u3055\u308c\u305f\u3088\u3046\u306a\u30b5\u30a4\u30c8\u306b\u8ca0\u3051\u3066\u3057\u307e\u3046\u300d<br \/>\n\u300cAI\u3092\u4f7f\u3063\u3066\u8a18\u4e8b\u3092\u66f8\u304d\u305f\u3044\u3051\u308c\u3069\u3001Google\u304b\u3089\u30da\u30ca\u30eb\u30c6\u30a3\u3092\u53d7\u3051\u308b\u306e\u304c\u6016\u3044\u300d<\/p>\n<p>\u6628\u4eca\u306eSEO\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u306e\u6fc0\u3057\u3044\u5909\u5316\u306b\u3088\u308a\u3001\u3053\u306e\u3088\u3046\u306a\u4e0d\u5b89\u3092\u62b1\u3048\u3066\u3044\u308b\u4e2d\u7d1a\u30d6\u30ed\u30ac\u30fc\u306e\u65b9\u306f\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p>2024\u5e74\u306e\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u4ee5\u964d\u3001Google\u306f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u54c1\u8cea\u306b\u5bfe\u3057\u3066\u3088\u308a\u53b3\u3057\u3044\u76ee\u3092\u5411\u3051\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u305d\u308c\u306f\u300cAI\u3092\u4f7f\u3063\u3066\u306f\u3044\u3051\u306a\u3044\u300d\u3068\u3044\u3046\u610f\u5473\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3080\u3057\u308d\u3001AI\u3092\u8ce2\u304f\u4f7f\u3044\u3001\u305d\u3053\u306b<strong>\u300c\u3042\u306a\u305f\u3060\u3051\u306e\u7d4c\u9a13\u300d<\/strong>\u3092\u639b\u3051\u5408\u308f\u305b\u308b\u3053\u3068\u3067\u3001\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u8a55\u4fa1\u3055\u308c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u308b\u3053\u3068\u304c\u53ef\u80fd\u306a\u306e\u3067\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001Google\u306b\u5acc\u308f\u308c\u306a\u3044\u305f\u3081\u306e<strong>AI\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0<\/strong>\u306e\u6975\u610f\u3068\u3001SEO\u8a55\u4fa1\u306e\u6838\u3068\u306a\u308b<strong>E-E-A-T<\/strong>\u3092\u9ad8\u3081\u308b\u300c\u5b9f\u4f53\u9a13\u300d\u306e\u66f8\u304d\u65b9\u3092\u5fb9\u5e95\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h2 id=\"i-0\">Google\u306fAI\u8a18\u4e8b\u3092\u7981\u6b62\u3057\u3066\u3044\u306a\u3044\uff1f\u30b3\u30a2\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u306e\u771f\u5b9f<\/h2>\n<p>\u307e\u305a\u3001\u4e00\u756a\u306e\u4e0d\u5b89\u8981\u7d20\u3067\u3042\u308b\u300cAI\u3092\u4f7f\u3046\u3068\u9806\u4f4d\u304c\u4e0b\u304c\u308b\u306e\u304b\uff1f\u300d\u3068\u3044\u3046\u7591\u554f\u306b\u7b54\u3048\u307e\u3057\u3087\u3046\u3002\u7d50\u8ad6\u304b\u3089\u8a00\u3048\u3070\u3001<strong>Google\u306fAI\u306b\u3088\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u751f\u6210\u81ea\u4f53\u3092\u30da\u30ca\u30eb\u30c6\u30a3\u306e\u5bfe\u8c61\u306b\u306f\u3057\u3066\u3044\u307e\u305b\u3093\u3002<\/strong><\/p>\n<h3 id=\"i-1\">\u300c\u5927\u91cf\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u304c\u898f\u5236\u306e\u5bfe\u8c61<\/h3>\n<p>Google\u304c2024\u5e743\u6708\u306e\u30b9\u30d1\u30e0\u30a2\u30c3\u30d7\u30c7\u30fc\u30c8\u3067\u660e\u78ba\u306b\u898f\u5236\u5f37\u5316\u3057\u305f\u306e\u306f\u3001\u300c\u5927\u91cf\u751f\u6210\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u4e0d\u6b63\u4f7f\u7528\uff08Scaled Content Abuse\uff09\u300d\u3067\u3059\u3002<\/p>\n<table style=\"width: 100%; border-collapse: collapse; margin: 20px 0;\">\n<thead>\n<tr style=\"background-color: #eee;\">\n<th style=\"padding: 10px; border: 1px solid #ddd;\">OK\u306aAI\u5229\u7528<\/th>\n<th style=\"padding: 10px; border: 1px solid #ddd;\">NG\u306aAI\u5229\u7528\uff08\u30b9\u30d1\u30e0\uff09<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u30e6\u30fc\u30b6\u30fc\u306e\u5f79\u306b\u7acb\u3064\u72ec\u81ea\u306e\u4fa1\u5024\u304c\u3042\u308b<\/td>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u691c\u7d22\u9806\u4f4d\u64cd\u4f5c\u3060\u3051\u3092\u76ee\u7684\u306b\u5927\u91cf\u751f\u7523\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u4eba\u9593\u306b\u3088\u308b\u76e3\u4fee\u3068\u52a0\u7b46\u304c\u3042\u308b<\/td>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u751f\u6210\u7269\u3092\u30c1\u30a7\u30c3\u30af\u305b\u305a\u305d\u306e\u307e\u307e\u516c\u958b\u3059\u308b<\/td>\n<\/tr>\n<tr>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u72ec\u81ea\u306e\u8996\u70b9\u3084\u7d4c\u9a13\u304c\u542b\u307e\u308c\u3066\u3044\u308b<\/td>\n<td style=\"padding: 10px; border: 1px solid #ddd;\">\u4ed6\u30b5\u30a4\u30c8\u306e\u60c5\u5831\u306e\u3064\u304e\u306f\u304e\uff08\u30b3\u30d4\u30fc\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3064\u307e\u308a\u3001AI\u304b\u4eba\u9593\u304b\u3068\u3044\u3046\u300c\u624b\u6bb5\u300d\u3067\u306f\u306a\u304f\u3001\u6700\u7d42\u7684\u306b\u30a2\u30a6\u30c8\u30d7\u30c3\u30c8\u3055\u308c\u305f\u8a18\u4e8b\u304c\u300c\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u4fa1\u5024\u304c\u3042\u308b\u304b\uff08Helpful Content\uff09\u300d\u304c\u5224\u65ad\u57fa\u6e96\u306a\u306e\u3067\u3059\u3002<\/p>\n<h3 id=\"i-2\">Google\u304c\u6c42\u3081\u308b\u306e\u306f\u300cE-E-A-T\u300d<\/h3>\n<p>AI\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u3067SEO\u5bfe\u7b56\u3092\u884c\u3046\u4e0a\u3067\u907f\u3051\u3066\u901a\u308c\u306a\u3044\u306e\u304c\u3001Google\u306e\u8a55\u4fa1\u57fa\u6e96\u300cE-E-A-T\u300d\u3067\u3059\u3002<\/p>\n<ul>\n<li><strong>E<\/strong>xperience\uff08\u7d4c\u9a13\uff09<\/li>\n<li><strong>E<\/strong>xpertise\uff08\u5c02\u9580\u6027\uff09<\/li>\n<li><strong>A<\/strong>uthoritativeness\uff08\u6a29\u5a01\u6027\uff09<\/li>\n<li><strong>T<\/strong>rust\uff08\u4fe1\u983c\u6027\uff09<\/li>\n<\/ul>\n<p>\u7279\u306bAI\u6642\u4ee3\u306b\u304a\u3044\u3066\u91cd\u8981\u5ea6\u3092\u5897\u3057\u3066\u3044\u308b\u306e\u304c\u3001\u6700\u521d\u306b\u3042\u308b<strong>\u300cExperience\uff08\u7d4c\u9a13\uff09\u300d<\/strong>\u3067\u3059\u3002\u306a\u305c\u306a\u3089\u3001AI\u306f\u81a8\u5927\u306a\u30c7\u30fc\u30bf\u3092\u5b66\u7fd2\u3057\u3066\u300c\u5c02\u9580\u6027\u300d\u306e\u9ad8\u3044\u6587\u7ae0\u3092\u66f8\u304f\u3053\u3068\u306f\u5f97\u610f\u3067\u3059\u304c\u3001\u8eab\u4f53\u3092\u6301\u305f\u306a\u3044\u305f\u3081\u300c\u7d4c\u9a13\u300d\u3060\u3051\u306f\u539f\u7406\u7684\u306b\u66f8\u3051\u306a\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u3053\u3053\u306b\u3001\u79c1\u305f\u3061\u4eba\u9593\u304cAI\u306b\u52dd\u3066\u308b\u552f\u4e00\u306b\u3057\u3066\u6700\u5927\u306e\u52dd\u6a5f\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2 id=\"i-3\">\u691c\u7d22\u9806\u4f4d\u3092\u4e0a\u3052\u308b\u300c\u4f53\u9a13\u8ac7\u300d\u6ce8\u5165\u30c6\u30af\u30cb\u30c3\u30af<\/h2>\n<p>\u3067\u306f\u3001\u5177\u4f53\u7684\u306b\u3069\u306e\u3088\u3046\u306b\u3057\u3066AI\u8a18\u4e8b\u306b<strong>\u4f53\u9a13\u8ac7<\/strong>\u3092\u7d44\u307f\u8fbc\u3081\u3070\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u5358\u306b\u300c\u4f7f\u3063\u3066\u307f\u3066\u826f\u304b\u3063\u305f\u3067\u3059\u300d\u3068\u66f8\u304f\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u8aad\u8005\u306e\u5171\u611f\u3092\u547c\u3073\u3001Google\u306b\u8a55\u4fa1\u3055\u308c\u308b\u66f8\u304d\u65b9\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"i-4\">1. AI\u306b\u306f\u66f8\u3051\u306a\u3044\u300c\u5931\u6557\u8ac7\u300d\u3068\u300c\u30cd\u30ac\u30c6\u30a3\u30d6\u60c5\u5831\u300d<\/h3>\n<p>AI\u306f\u4e00\u822c\u7684\u306b\u3001\u30dd\u30b8\u30c6\u30a3\u30d6\u3067\u5f53\u305f\u308a\u969c\u308a\u306e\u306a\u3044\u60c5\u5831\u3092\u597d\u3093\u3067\u751f\u6210\u3057\u307e\u3059\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u3042\u306a\u305f\u306e<strong>\u300c\u5931\u6557\u8ac7\u300d<\/strong>\u306f\u8f1d\u304d\u307e\u3059\u3002<\/p>\n<p><span style=\"background: linear-gradient(transparent 60%, #ffffbc 60%); font-weight: bold;\">\u300c\u3007\u3007\u306e\u8a2d\u5b9a\u30673\u6642\u9593\u3082\u8e93\u3044\u3066\u3057\u307e\u3063\u305f\u300d<\/span><br \/>\n<span style=\"background: linear-gradient(transparent 60%, #ffffbc 60%); font-weight: bold;\">\u300c\u6700\u521d\u306e1\u9031\u9593\u306f\u52b9\u679c\u304c\u51fa\u306a\u304f\u3066\u7126\u3063\u305f\u300d<\/span><\/p>\n<p>\u3053\u3046\u3057\u305f\u300c\u75db\u307f\u300d\u3092\u4f34\u3046\u30a8\u30d4\u30bd\u30fc\u30c9\u306f\u3001\u540c\u3058\u60a9\u307f\u3092\u62b1\u3048\u308b\u8aad\u8005\u304b\u3089\u306e\u6df1\u3044\u4fe1\u983c\uff08Trust\uff09\u3092\u7372\u5f97\u3057\u307e\u3059\u3002\u6210\u529f\u4e8b\u4f8b\u3060\u3051\u3067\u306a\u304f\u3001\u305d\u3053\u306b\u81f3\u308b\u307e\u3067\u306e\u6ce5\u81ed\u3044\u30d7\u30ed\u30bb\u30b9\u3092\u958b\u793a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3 id=\"i-5\">2. 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id=\"i-6\">3. \u30aa\u30ea\u30b8\u30ca\u30eb\u306e\u753b\u50cf\u3067\u8a3c\u62e0\u3092\u793a\u3059<\/h3>\n<p><strong>\u4f53\u9a13\u8ac7<\/strong>\u306e\u4fe1\u6191\u6027\u3092\u9ad8\u3081\u308b\u6700\u5f37\u306e\u30c4\u30fc\u30eb\u306f\u300c\u5199\u771f\u300d\u3067\u3059\u3002\u30d5\u30ea\u30fc\u7d20\u6750\u3067\u306f\u306a\u304f\u3001\u81ea\u5206\u3067\u64ae\u5f71\u3057\u305f\u4e0b\u624b\u3067\u3082\u30ea\u30a2\u30eb\u306a\u5199\u771f\u306f\u3001Google\u306b\u5bfe\u3057\u3066\u300c\u5b9f\u969b\u306b\u4f53\u9a13\u3057\u305f\u300d\u3068\u3044\u3046\u5f37\u529b\u306a\u30b7\u30b0\u30ca\u30eb\u3092\u9001\u308a\u307e\u3059\u3002<\/p>\n<h2 id=\"i-7\">\u3010\u5b9f\u8df5\u7de8\u3011AI\uff0b\u4eba\u9593\u306e\u30cf\u30a4\u30d6\u30ea\u30c3\u30c9\u30fb\u30e9\u30a4\u30c6\u30a3\u30f3\u30b0\u624b\u9806<\/h2>\n<p>\u3053\u3053\u304b\u3089\u306f\u3001\u5b9f\u969b\u306b\u79c1\u304c\u63a8\u5968\u3057\u3066\u3044\u308b\u300cAI\u306e\u52b9\u7387\u300d\u3068\u300c\u4eba\u9593\u306e\u72ec\u81ea\u6027\u300d\u3092\u878d\u5408\u3055\u305b\u305f\u8a18\u4e8b\u4f5c\u6210\u30d5\u30ed\u30fc\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"i-8\">\u30b9\u30c6\u30c3\u30d71\uff1a\u69cb\u6210\u6848\u306f\u4eba\u9593\u304c\u4e3b\u5c0e\u3059\u308b<\/h3>\n<p>AI\u306b\u300cSEO\u8a18\u4e8b\u3092\u66f8\u3044\u3066\u300d\u3068\u4e38\u6295\u3052\u3059\u308b\u306e\u306fNG\u3067\u3059\u3002\u4f01\u753b\u6bb5\u968e\u3067\u300c\u3069\u3053\u306b\u81ea\u5206\u306e\u4f53\u9a13\u3092\u5165\u308c\u308b\u304b\u300d\u3092\u8a2d\u8a08\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<div style=\"border: 1px dashed #333; padding: 15px; margin: 20px 0; background-color: #fafafa;\">\n<p><strong>\u3010\u69cb\u6210\u6848\u306e\u30d7\u30ed\u30f3\u30d7\u30c8\u4f8b\u3011<\/strong><\/p>\n<p>\u3042\u306a\u305f\u306f\u30d7\u30ed\u306eWeb\u30e9\u30a4\u30bf\u30fc\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u30c6\u30fc\u30de\u3067\u30d6\u30ed\u30b0\u8a18\u4e8b\u306e\u69cb\u6210\u6848\u3092\u4f5c\u6210\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\n\u305f\u3060\u3057\u3001\u7b2c2\u7ae0\u306b\u306f\u300c\u521d\u5fc3\u8005\u304c\u9665\u308a\u3084\u3059\u3044\u30df\u30b9\u300d\u3068\u3044\u3046\u9805\u76ee\u3092\u4f5c\u308a\u3001\u79c1\u306e\u5931\u6557\u8ac7\u3092\u5165\u308c\u3089\u308c\u308b\u30b9\u30da\u30fc\u30b9\u3092\u78ba\u4fdd\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><strong>\u30c6\u30fc\u30de\uff1a<\/strong>[\u8a18\u4e8b\u306e\u30c6\u30fc\u30de]\n<strong>\u30bf\u30fc\u30b2\u30c3\u30c8\uff1a<\/strong>[\u8aad\u8005\u5c64]\n<\/div>\n<h3 id=\"i-9\">\u30b9\u30c6\u30c3\u30d72\uff1aAI\u306b\u30c9\u30e9\u30d5\u30c8\uff08\u4e0b\u66f8\u304d\uff09\u3092\u66f8\u304b\u305b\u308b<\/h3>\n<p>\u69cb\u6210\u304c\u6c7a\u307e\u3063\u305f\u3089\u3001\u5404\u898b\u51fa\u3057\u3054\u3068\u306bAI\u306b\u672c\u6587\u3092\u66f8\u304b\u305b\u307e\u3059\u3002\u3053\u306e\u6642\u70b9\u3067\u306f\u300c60\u70b9\u300d\u306e\u51fa\u6765\u3067\u69cb\u3044\u307e\u305b\u3093\u3002\u60c5\u5831\u306e\u7db2\u7f85\u6027\u3084\u8ad6\u7406\u5c55\u958b\u306fAI\u304c\u5f97\u610f\u306a\u9818\u57df\u306a\u306e\u3067\u3001\u5b58\u5206\u306b\u983c\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3 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